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Expert analysis: wig industry development prospect

EDIT:admin      TIME:2012/11/23 0:00:00

 

      Along with our country social economy development and the unceasing improvement of the level of domestic consumption, the consumer to the pursuit of luxury growing, more and more fashionable consumer goods is gradually introduced to China Daily of consumption. As the concept of consumer goods wig fashion gradually accepted by people, and have very good development prospects.
ShangPu consulting industry analysts pointed out that, as people for beauty and fashion pursuit, wig in our country the development of the market is plain sailing. Wig rapid development of the industry mainly has the following:

1, dye a perm to the harm of human body wig promoted the rapid development of the industry;

2, the modelling of wig lasting changeable, use convenient, cater to the people of the fast pace of life,

3, low cost and profit.

      At present, the domestic fashion wig consumption boom is formed, the consumer of beauty consciousness strengthen gradually, promote the wig industry in the development of our country. But the international famous wig enterprise also few, and is not further our country market, in the domestic market wig facing consumption boom, rapid occupies a certain market share is the wig enterprise competition goal.
According to statistics, Hong Kong 18-35 year old female population, per capita have 7 wig. Along with the likes of fashionable women pursuit of, the modelling of heavy &light wig cater to their consumption demand. Wig can not only let young women become more fashionable beautiful, still can cover middle-aged and old people's hair and hair scarce, is the first choice of middle-aged and old women. At present, China's wig the demand of the market presents the fast growth the tendency, industry a bright prospect.

      According to market research report "2010 China wig products market analysis and development prospect research report shows that, with the wig market demand change faster, more and more intense market competition, the enterprise needs to master wig buyers dynamic and product trend, ensure product quality, strengthen product individuation, vogue is changed, can long development.